Privacy Policy

Welcome to Soft Markup. We’re committed to protecting your personal information and your right to privacy. This policy explains what information we collect, how we use it, and what rights you have in relation to it.

We collect information that you provide directly to us, including:

• Account information (name, email address, phone number)
• Shipping and billing addresses
• Order history and transaction details
• Communications you send to us
• Device information and usage data collected automatically

We use the information we collect to:

• Process and fulfil your orders
• Communicate with you about products, services, and promotions
• Improve and personalise your shopping experience
• Detect, investigate, and prevent fraudulent transactions
• Comply with legal obligations

We do not sell your personal information. We may share your information with third-party service providers who assist us in operating our platform, processing payments, and delivering orders. These parties are obligated to keep your information confidential and use it only for the purposes we specify.

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

You have the right to:

• Access, update, or delete your personal information
• Opt out of marketing communications
• Request a copy of your data
• Withdraw consent where processing is based on consent

We use cookies and similar tracking technologies to enhance your browsing experience, analyse site traffic, and understand where our visitors come from. You can control cookies through your browser settings.

If you have any questions about this Privacy Policy, please reach us through our Support page, or email privacy@softmarkup.com.